I’m in a textbook. Yup – one of those expensive things that you’re required to buy, that took three trees to make, and that you will resell for 20% of what you paid. This particular textbook is called Marketing by McGraw Hill and I contributed to the social media chapter. I took all of the product photos and created most of the sticker/comic designs in the video/chapter. However, I probably shouldn’t post a PDF of the chapter here but I am in the video case study and that is way more exciting. Check it out – I’m towards the end.
The video was shot at AOI’s office in Minneapolis and the above photograph was taken in my office by Amanda. Bill is one of the lead authors; he is the one in green.
Go have a laugh at my expense and watch the video 🙂